UPLIFT INVESTING is a registered investment advisor based in California 

with a mission to empower clients to take control of their financial future


As experienced and dedicated investment professionals, 

we share a commitment to make financial knowledge accessible, and be there for our clients every step along the way. 

Meet the team

Syl and Helen have decades of experience in the financial industry.

Syl specialized in leading corporate strategic initiatives 

with expertise in investment product strategy, risk management and financial technology, 

and worked for firms such as MSCI, Citi Alternative Investment & INTL.


Helen specialized in investment portfolio analytics and financial application development. 

At MSCI, she was responsible for supporting the company’s core analytical products.

Syl Yip

MBA, New York University

BA  Economics & Statistics, UC Berkeley


SASB FSA

Series 7, 63, 65, 52 and 53 

Level I of CFA, FRM and CAIA

Helen Liu, PhD CFA

Ph.D. in Physics, Cornell University 

Engineering Physics, Tsinghua University


CFA charter holder

Finance concepts can be intimidating and frustrating. It doesn’t have to be.

Financial knowledge is essential, but it can be intimidating and frustrating to many. Online contents are plentiful, but if you don't know the terminologies to search for, it can result in even more confusion. 

Working toward our mission to increase accessibility of financial knowledge, we enjoy working with our clients and bring forth clarify and confidence.